Growth Potential

The Business Model Canvas was first created by the folks at Strategyzer.  Osterwalder released this visual business planning tool around 2008 and it has gained broad adoption by professionals engaged in business development in general, and start-ups in particular. The video included here is courtesy of Steve Blank who helped to popularize the BMC through his two books: "The Four Steps to the Epiphany" and "The Start-up Owners Manual".

This is the basic business planning methodology that we apply to business development projects.